Even after 11 years when people walk into our shop they wonder, what it is all about? The look on their faces says, ‘Do people really do this? Why have I not heard about this?’
And then when we tell them that that more than 40,000 individual homes compost using our products, they perk up. They get more confident and look around and invariably leave with a new perspective about their individual dustbin and the connection to the waste in their city!
Here is what one of our oldest customers of the product has to say. Yogita Mehra is a young mother, an avid gardener and a concerned Indian:
‘It’s strange how a small step can end up taking you on a long and wonderful journey. And that’s all I did in 2008 – take one little step. When I was looking for ways to compost my kitchen waste in my flat, I came across the Daily Dump website and fell in love with the Kambha composter. I thought it had the right mix of seriousness to address a growing problem, fantastic aesthetics and just the right touch of irreverence to make it so much fun!
Living in Goa meant that getting one Kambha shipped to me was not an option. But in her reply to my email, Poonam very casually mentioned that I could take her designs, get the Kambha made in Goa, use it and even sell Kambhas to others! I scratched my head, not sure how to react to that email. So I promptly wrote back asking for the designs, which came to me even more promptly.
While I got busy trying to find potters to make these for me, friends who were passing through Bangalore two months later, and who knew of my new obsession, thought that a chota Kambha would make a perfect first-wedding anniversary gift for us. They got the Kambha bubble wrapped and brought it intact, bumping and jostling with them on a 14-hour bus ride from Bangalore to Goa.
And that’s what love at first sight is like…. Remember ‘Fill it, shut it, forget it!’?
I thought the Kambha was just like that – an elegant solution to an ugly waste problem in our neighbourhoods, easy to use and so pretty to boot. In fact, I put it on a balcony right outside my drawing room and would proudly point out to anyone who came home, that they were right next to my ‘kitchen waste dump’ and it did not smell!
The making of the Kambha did not happen in Goa; but from finding the Daily Dump website and writing to Poonam asking about its price in August of 2008, I ended the year 4 months later with a lease for a shop in which I planned to sell Kambhas to everyone in my universe.
My better half obviously had better sense and pointed out that a shop with only one product usually does not do very well. And so we started off on a journey which became Green Essentials, with a little bit of madness that still continues ten years later…’
Yogita and Karan have then sold these products to so many people in their area.
The fact that busy working professionals choose to do composting at home demonstrates a new awareness and a desire to take care of our city, country and planet.
Your simple steps at home do matter since 60% of your dustbin is organic waste. Our website and films clearly show you how compost happens.
You can also watch our film and learn how to compost at home!
We also have a support What’s App number 9916426661 where you can speak to Dr. Kambha himself! We are here to help you get it right! This could be a great way to begin a new year!